Marie Curie Initial Training Networks

31 Jan 2014-10th Digital Marketing Forum & Exhibition

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10th  Digital Marketing Forum & Exhibition

 

The digital marketing forum and exhibition took place in the Hilton hotel in Nicosia on 31th of January 2014. Celebrating its 10th anniversary, the Digital Marketing Forum & Exhibition – organised by IMH – commenced with great energy and excitement, with numerous industry stakeholders congregating to share their ideas and vision. The Digital Marketing Forum and Exhibition comprised 10 presentations by various industry professionals – both national and international – coupled with booths of various companies sharing their products.

 

More information on this forum can be found here.

 

Presentations:

 

  1. UK and European trends and key facts about Digital Media and Digital advertising, Denia Souli-Vounisiou, P&G Senior Digital Executive, Starcom MediaVest Group, UK
  2. Measuring business impact in the digital age, John Antoniades, Chief Executive Officer MENA,Starcom MediaVest Group, UAE
  3. How press advertising and digital complement each other, Marcus Rich, Commercial Managing Director, dmg media (Daily Mail and General Trust Plc), UK
  4. The effectiveness of a multi-sensory offline and online campaign, Ulbe Jelluma, Marketing Director, Print Power, Belgium
  5. Rise and Shine, with social media, Godfried van Loo, Founder & Creative Director, Yocter, Netherlands
  6. Brand Insight via Social Media Monitoring and Analysis, Ayman Itani, Digital Media Strategist, Think Media Labs, Lebanon
  7. Facebook Optimization: A Love Story between Content and Advertising, Alexandra Boutopoulou, Digital and Social Media Specialist, Mindshare, Greece
  8. Why your brand fan page is not always best place to advertise your products, Piotr Chrobot, Creative Director, Saatchi & Saatchi, Poland
  9. Digital Engagement: The key to driving data uptake, Matthew Gerber, Strategic Planning Director, JWT Athens, Greece
  10. Digital: It is not an option!, Dimitris Sideridis, Head of Creative Technology & Country Manager, MSPS, Romania

 

 

Photos of the forum:

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